Research Reports
A Study on Increasing Meat Products Export

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AuthorWoo, Byungjoon
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Publication Date2010.10.01
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Original
The weak export performance of meat products is mainly due to animal diseases outbreak and low price competitiveness. Animal diseases such as FMD and HPAI prohibit domestic livestock industry from exporting meat products. High production costs impose a severe strain on price- competitiveness. The central and local governments, and export related organizations are trying to resolve low export-competitiveness.
The main purpose of this research is supporting the effort. To do so, this research reviews current main export markets of pork, poultry, and milk products and discovers future promising foreign markets.
This research, in pork export market, identifies that disease eradication, increase quality and price competitiveness, attaining more foreign market information, and intensive export quarantine and permit are necessary to increase foreign market pork products export. To increase poultry product export, this research suggests increasing quality and price competitiveness, eradicating animal diseases, higher hygiene standards, attaining foreign consumers’ preferences, and government’s effort of strict product monitoring. In case of milk products, the current outbreak of FMD and china’s import-prohibition provides a clue of how to handle difficulties. The government and private enterprises have to gather and discuss how to maximize possible outcomes (or minimize damages) when they face importing country’s market prohibition activities.
Researchers: Byung-Joon Woo, Kim Hyunjoong
E-mail address: bjwoo@krei.re.kr
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