Research Reports
A Study of the Impacts of Local Festivals on Revitalization of Rural Communities
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AuthorRyu, Seungwoo
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Publication Date2004.12.01
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Original
ABSTRACT
A Study of the Impacts of Local Festivals on Revitalization of Rural Communities
This study ultimately aims at suggesting policies for developing local festivals. To this end, this analyses the effects of local festivals on local economies in terms of society, culture, economy, environment and regional images.
This study has adopted various quantitative and qualitative research methods including literature review, statistical analysis of local festival data, and field and questionnaire surveys. First of all, it figured out the history and concept of local festival by reviewing the previous literature. The statistics on local festivals published by MCT (Ministry of Culture Hyoseok Cultural Festival in Pyeongchang; and Corn Festival in Hongchon. The case studies reveal that the Butterfly Festival in Hampyeong has encouraged the eco-tourism with the environmentally friendly management and created various income sources, but there are problems as well, such as government-led operation and the formality exhibitions that are not exactly related to the meaning of the festival. In the case of Hyoseok Cultural Festival in Pyeongchang, it not only succeeded in bringing in tourists by putting on the front the famous writer, Hyo-seok Lee, but also improved the region as a center of regional culture. However, due to the success, Pyeongchang is under the pressure to conduct development that might destroy local landscape and the buckwheat fields, the background of the Hyo-seok Lee's novels. The Corn Festival in Hongchon has contributed to creating good images about Hongchon's agricultural products and to increasing the corn sale. Because of the small scale of the festival, it has caused conflicts over space and failed to boost rural tourism.
In conclusion, the study presents the implications and suggests the future direction of policies, and recommends the policies to support local festivals in order to develop rural economies and agricultural production. The legislation called ?special regulation on the improvement of farmers and fishermen's living and on the promotion of development of mountainous and fishery regions? in 2004 should be leveraged to provide support to local festivals.
Researchers: Seung-Woo Ryu and Kyong-Cheol Park
E-mail address: sewryu@krei.re.kr
kcpark@krei.re.kr
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