Research Reports
The actual condition and subjects of Paprika in Korea
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AuthorJeong, Eunmee
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Publication Date2008.07.01
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Original
This study aimed at finding out the development strategies of paprika industry by investigating the production and marketing of paprika, and providing fundamental information for designing policy concerning paprika industry.
As paprika has been recognized as higher income crop, the cultivation area of paprika is on the rise. In 2007, the cultivation area for paprika is 343 ha, three times larger than that in 2000. Since not only export but also domestic consumption of paprika is increasing, the policy for production, marketing, consumption of paprika needs to be implemented reflecting both the domestic consumption and export. The followings are the major findings;
First, the domestic consumption of paprika should be expanded further for securing paprika export. The domestic consumption may act as a bumper for export.
Second, the domestic consumption of paprika is increasing. As of 2007, 56 precent of paprika is consumed in the domestic market. Per capita consumption of paprika in 2007 is 376g, six times more than that in 2004.
Third, Korean paprika is preferred by Japanese buyers since it has comparative advantage in terms of price and quality. For expanding the export of paprika toward Japan market, price should be lowered.
Last, the paprika industry is one of the crops which have been developed through export. Thus, when the marketing and consumption pf paprika needs to smoothly linked based on stable production, the paprika industry could be developed. Producers are to be organized so as for the producers' organization to expand both domestic and foreign markets, control supply and demand of paprika, and strengthen the competitiveness of paprika industry.
Researchers: Jeong, Eun-Mee, Kim, Won-Tae, Kim, Su-Rim and Yun, Sun-Hee
Research period: 2008. 3. - 2008. 7.
E-mail address: jeongem@krei.re.kr
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