Background of Research
To read a fast changing food consumption behavior trend, laws on statistical food consumption researches were enacted in the late 2000s, but in practice, the government approved statistical researches on food consumption have been mainly conducted around food expense survey, while other statistical researches to figure out the overall food consumption behaviors remain insufficient.
General understanding of food consumption behaviors and the practical application of the knowledge to food production and policy making are conditional on regular research using representative samples.

Method of Research
Food consumption survey in order to identify the status of the relevant literature review, and domestic, international relevant institutions collected data were examined. To examine the food consumption survey methods, analysis of the model, research questions, such as expert meetings were held on 9th. Want to access the food consumption from the perspective of various disciplines to the field of Marketing, consumer economics, sample design experts, the manuscript was commissioned. An food expert survey was conducted with respect to survey questionnaire and survey methods. Consumer survey conducted the preliminary investigation to configure the optimal survey.

Research Results and Implications
The objective of the survey on food consumption behavior is providing the data necessary to strengthen the competitiveness of agriculture as a food supplying industry and make more consumers satisfied with their food consumption. The scope of the research represents the up-to-date food consumption trend, the research adopts various investigation and analytical methods to identify consumer needs and uses the reliable statistical survey system. Survey results is also the applicable to as many occasions as possible.
The survey questions were designed to figure out latest food consumption trend and mainly deal with consumer perception toward daily diet, food purchase and consumption practices, consumer attributes, eating-out behaviors, satisfaction level for current diet, dietary education, and key policy issues. The survey is divided into a household section and an individual section.
As sampling method, the repeated survey method is concluded as the most appropriate. For sampling, the 2010 census data will be referenced to select key regions as sample areas and be applied with the multi-stage sampling method. Annual survey of 3,000 households and their members by Face-to-face survey.
The research results will be validated statistical data before writing a basic analytical report and applied with various statistics analytical methods and consumption models to produce in-depth reports every three to five years. An academic convention will be held for the purpose of improving the reliability of and promoting food consumption behavior research.
To be complemented by quantitative researches, it was suggested to organize the 'Trend Monitor' Group and the 'Trend Advisory' Group.
The research on food consumption behavior is expected to provide basic data for food policy making of the government and the market analysis.


Researcher(s): Kyei-Im Lee, Yun-Jae Hwang, Dong-Weon Kim, Hyun-Jung Ban, In-Ho Park
Research Period: 2012. 8. ∼ 2013. 3.
E-mail address: lkilki@krei.re.kr