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  • National Agri-food Labeling and Improvement of Consumers’ Utilization (영문판)
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						    National Agri-food Labeling and Improvement of Consumers’ Utilization (영문판)

    저자
    김상효 , 이계임; 홍연아; 허성윤
    발행일
    2019.10.30

    ※ 원문보기 클릭 시 에러가 나는 경우 조치 방법 : "고객센터 - 자주하는 질문" 참조

  • When consumers choose an agri-food product, it is inevitable to have information gaps between producers or distributors and consumers. Such asymmetrical information causes adverse choices and moral hazards, leading to market failure. Food labeling and certification programs are typical policies to a...

  • 목차

    • CHAPTER 1 INTRODUCTION
      CHAPTER 2 Function and Importance of Agri-food Labels
      CHAPTER 3 Policy and Issues of Agri-food Labels
      CHAPTER 4 Current Agri-food Labels Utilization and Related Issues
      CHAPTER 5 Agri-food label Information and Implications from Major Countries
      CHAPTER 6 Strategies for Enhancing Agri-food Label Utilization
      CHAPTER 7 Summary and Conclusion

    요약문

    When consumers choose an agri-food product, it is inevitable to have information gaps between producers or distributors and consumers. Such asymmetrical information causes adverse choices and moral hazards, leading to market failure. Food labeling and certification programs are typical policies to ameliorate market failure, resulted from asymmetrical information. However, consumer utilization of food labeling and certification programs remain at a low level. Korea is not the only country facing this problem.

    Prior studies agreed that consumer utilization of agri-food labels remains low and improvement is needed, however, they only emphasized educations and did not suggest other specific alternatives. Also, previous studies were mainly carried out by focusing on the role of information suppliers. Our study, therefore, focuses on consumer’s perspectives toward label information. This study describes all aspects of agri-food labeling and certification programs, and then, reviews consumer utilization based on food type if required. The purpose is to establish specific and practical strategies for encouraging consumers to
    use agri-food label information through the applications of behavioral economics, field analysis, and online experiments.

    저자정보

    김상효 이미지

    저자소개
    김상효 (Kim, Sanghyo)
    - 부연구위원
    - 소속 : 농식품시스템연구부

    저자에게 문의

    김상효 이미지

    저자소개
    김상효 (Kim, Sanghyo)
    - 부연구위원
    - 소속 : 농식품시스템연구부
    저자에게 문의

    보고서 이미지

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